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Men’s Skincare Strong Enough To Serve And Protect A Firefighter!

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    Profile Cobalt founder, Rob Lowe, is starring in the new TV hit series 9-1-1 Lonestar on FOX. The season premiere @911lonestar was FOX’s biggest premiere in 11 years  Rob Lowe plays Owen Strand, a New York City Fire Chief who moves to Austin TX to breathe life back into a firehouse that was decimated by tragedy –  leaving one lone surviving firefighter.  True to Rob Lowe’s real-life personal care, Owen Strand encourages healthy living and a great skincare regimen amongst his crew of firefighters.  In the scene in this video, Captain Strand all but admonishes a crew member...

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The Best Winter Skin Care For Men

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The Best Winter Skin Care For Men

It doesn’t take a rocket scientist – or a dermatologist, for that matter – to know that winter weather dries out your skin. The combination of being surrounded by dry air, blasted by cold winds, cooked in intentionally overheated cars and dwelling in toasty homes, can take a toll on your skin. Yes, guys too. While a man’s skin is 25% thicker than a woman’s, that tough exterior is no match for Old Man Winter. So the question is, what to do? With all that extra dry dead skin, some guys might be tempted to reach for a scrub that...

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The Times They Are A Changin’ In Men’s Skin & Body Care.

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The Times They Are A Changin’ In Men’s Skin & Body Care.

There was a time when the idea of a man so much as thinking about taking care of his skin was frowned upon. Now men – the kind that were once referred to as “real men” – are coming to understand that if you want to be the best man you can be, you have to start with taking care of yourself. As time marches on at its relentless pace, societal conversations continue to evolve and fortunately one of those conversations includes men not being afraid to want to feel their best – which includes looking their best. Putting your best face forward is...

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